Mark
  
Mark


EXHIBITION DESIGN, PRINT DESIGN

ColourNext 2016

ColourNext is the annual colour forecast for Indian interiors. Targeting architects and interior designers through an exhibition, digital and print media, this excercise has been instrumental in positioning Asian Paints not just as a manufacturer of paints but a market leader and proactive visionary.



Floor Plan
Area: 700 Sq Meters


Design Associate (Exhibit layout)
STUDIO MERAKI

Schema

An exciting, cohesive space that is part cafe lounge, part library and also an exhibition space, it invites people to explore, dicover and discuss colour and design in a friendly, informal and stylish setting.

1. An outer shell installation, which is an interesting play of theme colours. The shell in essense was a prelude to the discovery of the year’s themes.


2. Theme spaces were arranged such that they converged towards the  Colour of the Year display. Each theme space had three sections: an experiential introduction to theme story, followed by  a colour and material moodboard, and finally,  the decor interpretation.

3. The Colour of the Year display celebrated Madder Red with a larger than life sculpture suspended from the ceiling.

4. At the heart of the space was Cafe Madder — a cafe and common space where people can spend time browsing through a range of design books and products designed for CN 16.




Rekindle

In a world that’s constantly upgrading to the latest, a growing force is on a quest for the original. Rekindle explores that familiarity of archetypes: the balance of the lota, the intricacy of Ikat, the cool intimacy of concrete and the experience of driving a finely tuned machine that you recognise instantly from its inimitable thump.

The experience of the authentic  came alive through a rich material landscape that contained the finer nuances of the theme story. Clever juxtaposition of appropriate quotes on surfaces and materials reinforced the narrative.



Video:
Darshan Bhagat
Kaushik Ramnathan

Curated Products from : KREA, POLTRONA FRAU, BOCONCEPT, VARNAM, THE RUG REPUBLIC, WARI WATAI


Age of Creators

Art, a reserve of the privileged? Not anymore. The internet has changed everything, making all of us curators and creators of contemporary culture. In an age with an insatiable appetite for the experimental, the everyday finds itself elevated to an objet d’art. Age of Creators translates this democratisation of creativity into a layered wall of objects, showcased in a structure made of readily available mesh and pipes, that questions exclusivity/inaccessibility as a hallmark of good art.

The theme story was told through many different types of artistic elements– 3D sculptural forms (origami paper, wood and resin etc) using different materials as well as dynamic videos. All these visual elements were embedded in a 3D wireframe, the backgrop for edgy expressions and ideas.

   
Curated Products from : CAPELLINI, POLTRONA FRAU, BOCONCEPT, THE RUG REPUBLIC 


The Explorer

Growing up doesn’t mean settling down. The contemporary urban Indian is unafraid to live in the now, travelling the world to change the way they see it. On the lookout for fleeting experiences that last a lifetime, The Explorer is seen as an intrepid diarist, imprinting moments in his/her mind, if not on paper or wooden walls. Captured in cinemagraphs, remembered in postcards, the spirit of The Explorer recounts old adventures, one foot forever in those to come.

This theme was presented to the visitor through an intimate collection of glimpses of various experiences collected over a long span of time. In the form of photographs, sketches, handwritten notes, poetry, videos etc., memories were captured and shared with the audience in a perceived natural setting of this personality. The idea was to use a visual of layered corrugated sheets and parts of crates (and their incidental graphics) to create the base wall as a metaphor of the ‘humble collector’ of rich experiences, instead of material objects.

Curated Products from : THE LIGHTBOX SANGARU, THE RUG REPUBLIC, KINCHE, NO-MAD


Cinemagraphs



Flock

This theme is about finding not just one, but a whole universe of groups and forums with people that share your interests — from the popular to the most peculiar.  Flock is a world of individuals who actively pursue their passions. Their paths cross in the virtual world, and sometimes even in the real world — momentarily, perhaps, yet memorably.

There are two broad elements. One being the stories of various individuals wanting to engage their interests through various mediums, conveyed through comics strips (graphic novel style). Another is the visual idea of various flocks, conveyed through animated Gifs/videos/Multiple frame gif’s as per the nature of the activity. The installation is about these various/many comic style stories leading to the active nodes (animated gifs) that signify a flock, in an interesting way.



Curated Products from : BOCONCEPT, THE LIGHTBOX, NITCO TILES, ARTEMIDE LIGHTS, THE RUG REPUBLIC


Moodboards




COLOURNEXT 2016 TREND STORIES . PRINT DESIGN

Lookbook 2016

The  lookbook-workbook is a concise and handy reference, complete with theme stories, visualisations, moodboards and swatches designed to inspire designers across disciplines and contextualise colour, material, finishes and textures for the year to come.





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© Wari Watai